Client
Genetica
Sector
Technology, Biotechnology, Blockchain, Healthcare
Year
2022
Scope of Work
Design Research, Creative Direction, Art Direction, Brand Identity Design
Team
Creative Director: Danh Pham
Strategy Director: Hien Nguyen
Project Manager: Tran Chau Nguyen
Art Director: Thong Huynh
Digital Designers: Thong Huynh, Nhu Nguyen
Genetica® is on a mission to unlock the full potential of genetic testing, powered by cutting-edge AI technology. Their pioneering work has the power to revolutionize the way we think about our health and wellbeing, providing critical insights that can help us optimize our lives and protect our loved ones.
As part of their commitment to driving innovation and impact, Genetica® has partnered with P2 to take their brand identity to the next level. Together, we're working to create a bold, dynamic brand that speaks to a wide range of audiences, from young professionals and families to corporate partners and beyond.
